In the coming days, I will spend some time discussing how (and why) this Holiday season will be another Apple Holiday, with Steve Jobs and Co. producing the products that comprise (yet again) the top spots of most children's (and adult's) wish lists.
If my memory serves me correct, this will be the third Holiday season (2008, 2009, 2010) in which Apple has been the clear benefactor of children's (and adult's) lust for tech toys (beyond iPods). Prior to 2008, Apple's premium-priced products capped any widespread giddy holiday buying behavior except for the iPod lineup.
Apple TV - Interesting. Very Interesting. Low Expectations + Popular = Upside Surprise?
The sleeper hit this Holiday season may very well be Apple TV. I am now hearing normal folk (defined as those who don't know who Steve Jobs is) discuss Apple TV and what it does. <-- A good sign. Combined with very low expectations (for apple), any significant Apple TV sales figures will be looked at positively (if apple continues to disclose sales numbers beyond's Steve Job's initial 250,000 Apple TVs sold figure).
I am seeing signs that Apple TV's connection to the iOS ecosystem will only expand as time goes on (even without content providers completely on board) Airplay appears to be a bigger deal than people are making it out to be. And to think...Apple TV remains a hobby.
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